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OUR BRAND AMBASSADOR

Chef jackets with style

Our testimonials Singh Laly and Lucki Maurer stand for quality, creativity, and character—just like our workwear.

Mantel, Jacke, Baseball-Kappe, Mann, Person
Erwachsener, Männlich, Mann, Person, Gesicht

Singh Laly: Indian cheerfulness meets top-class gastronomy

Singh is a top chef in Magdeburg (Das ELB, Indian Palace, Laly der Reiskönig, Los Gauchos), a passionate singer, and a TikTok sensation. In his livestreams, many people ask him what keeps him in such a good mood. The answer is simple: number one, good food! Second, perfect barbecue weather. And third: stylish and comfortable workwear from Karlowsky Fashion! He is delighted to have found a great regional partner in Karlowsky!

Hemd, Erwachsener, Männlich, Mann, Person

Lucki Maurer: Sustainability with bite

As a chef, meat sommelier, and entrepreneur, Lucki Maurer stands for uncompromising quality and active responsibility. In his restaurant “STOI,” he combines haute cuisine with animal welfare and sustainability—authentically, clearly, and without compromise. He has been a brand ambassador for Karlowsky Fashion since 2024 and wears our sustainable Green Generation line. Together, we are setting an example for conscious, fair, and stylish workwear in the restaurant industry.

Learn more about Lucki Maurer Discover GREEN GENERATION now

Hemd, Fotografie, Erwachsener, Mann, Person

Excellence begins with clothing

For Robin Pietsch, workwear is not just an outfit—it's part of his philosophy. That's why he relies on Diamond Cut.

Erwachsener, Männlich, Mann, Person, Kopf
Erwachsener, Männlich, Mann, Person, Gemälde

Robin Pietsch: From the Harz Mountains to Michelin-starred cuisine and the whole world

With a young and dynamic team, he focused on regional products and created a menu that pays homage to the region and showcases the culinary treasures of the Harz Mountains. Both restaurants, ZeitWerk and Pietsch, have been awarded a Michelin star, confirming their position as top destinations for gourmets not only in the Harz Mountains but throughout Germany. Since 2018, the Wernigerode star chef has been a testimonial for our premium brand Diamond Cut®. He and his team are regularly supplied with new products from Karlowsky.

Learn more about Robin Pietsch Discover DIAMOND CUT® now



Cooking is like pure rock

Because real people need real clothes. For everyone who lives in the kitchen—not just works there.

Leute, Person, Werbung, Plakat, Fotografie
Person, Photographie, Portrait, Erwachsener, Mann

Cooking is like pure rock

Because real people need real clothes. For everyone who lives in the kitchen—not just works there.

Hosen, Person, Fotografie, Portrait, Mauer

Stefan Marquard: Genially simple – simply different

For more than 38 years, Stefan Marquard has stood for better cuisine, revolutionary work, and innovative thinking. He is considered one of the wild ones of haute cuisine, even without traditional chef's attire. 
He is considered an innovative culinary eccentric and a likeable provocateur. Stefan Marquard is a Michelin-starred chef, TV star, cookbook author, trainer for top chefs, and above all a rebel in the kitchen. His creative and quirky cuisine has earned him enthusiastic guests and critics, as well as a Michelin star and 18 points for “Innovation of the Year” in Gault Millau. Together with Stefan Marquard, the trend brand ROCK CHEF® was developed and successfully launched in 2010.

Learn more about Stefan Marquard Discover ROCK CHEF® now