AI Innovation at Karlowsky®:
Top Quality for the Perfect Look
At Karlowsky®, we combine over 130 years of tradition with cutting-edge technology. To always present our collections to you in the best possible way, we use innovative AI tools as a supporting aid. Why do we do this? Because we want to offer you the best possible guidance for your decisions – with images and videos that perfectly capture our passion for design, functionality, and quality.
Transparency is our promise to you: we use AI purposefully to showcase stunning lifestyle worlds and highlight our products in the best light, while always relying on 100% reality for our product data. That way, you can rely on every purchase: where Karlowsky® is on the label, Karlowsky® is inside – honest, precise, and always closely aligned with your working world.
Three-Pillar Model
Product Integrity: The Real-Check Guarantee
Real data for real products
Every garment meets actual specifications without compromise.
Transparency Through Clear Labelling
Clear labelling for trust and understanding
AI-generated media are transparently labelled and communicated.
Human Final Inspection: Precision Guaranteed
Quality assurance by experienced professionals
Every image is carefully inspected to ensure the highest standards.
Image Labelling Logic
Level 1 “AI-optimised” includes retouches, background adjustments, and lighting setups to enhance the visual appeal of products and present them realistically. This also includes recolouring or color-adjusting products.
Level 2 “AI-generated” refers to lifestyle images created using AI-based models or environments to deliver an authentic and engaging customer experience.